The Crocs Giveaway
Your Summer Your Crocs
The first Crocs collaboration with the Twitch audience was at TwitchCon Amsterdam. They wanted a cool giveaway game played by creators to hand out Crocs. CVS-Gaming produced the game with Business Goose, their first of many partnerships.
The campaign was called Your Summer Your Crocs. Participants would appear as dancing characters at a summer festival. While a DJ played some beats, cannons blasted Crocs Jibbitz in the sky, knocking out the dancers until only one lucky winner was left. The growing excitement and anticipation was a thrilling experience for the viewers. Everyone wanted to win a pair of Crocs!
- π3.72m followers reached
- π84 unique giveaway winners
- π406000 views on Twitch
- πβ¬ 0.41 CPV - Twitch